St. Louis Based Female Business Owners to Offer $2,000 Marketing Stimulus Packages to Support Local Businesses
If you are not present online in today’s digital and socially distant world, you might as well not exist.
Yet as hard-hit small businesses trying to pick up the pieces from last year – or, in many cases, starting from scratch – marketing expenses are often and understandably the first to be cut when faced with crippling operating expenses like rent and payroll become.
The problem? Marketing and online visibility are key to bringing back much needed customers.
St. Louis-based business owner Heather Crider, CEO of Digital Architect Media and Heather J. Crider & Co. wanted to solve this problem and help bring real value to local businesses. She created what is known as a local business marketing stimulus package that gives qualified local companies $ 2,000 each in marketing nationwide to help them reach more customers. Crider is contributing $ 500,000 in marketing services for this package.
Crider also realized she was not alone in this search for local business support. Michelle Eisenhart of Fly Pages Digital Marketing and Michell Stockmann of TechKnow Solutions were also in a losing battle: They wanted to provide their local business owners with much-needed digital marketing assistance, but had to collect fees. Budget fees just to cover the exorbitant hard costs of bringing customers onto major platforms.
So move on to PPP – these women entrepreneurs have teamed up to offer this small business stimulus package to their customers. They will be providing $ 2,000 worth of online promotional packages to qualified local businesses to drive traffic to their stores, offices, or restaurants to their websites and generate revenue to help reinstate laid-off employees.
“Local businesses are disproportionately affected by the devastating effects of the pandemic. We were there ourselves, ”says Crider. “It was an emotionally and financially difficult time for our customers and the myriad local businesses struggling to stay alive. We pride ourselves on having found a way to make these incredible business building tools available to those who need them most when they need it most. “
The package focuses on building an online business Presence. According to Crider, Eisenhart and Stockmann, having a Google presence as the world’s leading search tool is of vital importance to any business especially for local businesses. So Google will certainly be part of the online package.
Data shows that 46% of Google searches are local in intent and represent billions of dollars in quality opportunities for local businesses and services. With an optimized Google business listing, companies stand out more in search queries and directly make more phone calls, site visits, directions and pedestrian traffic. And above all, more sales.
“We worked for a in the field of digital marketing combined 50 yearsd There is no more efficient and powerful way to drive local business than improving your local search results, ”says Stockmann. “We can’t wait to see what impact this $ 2,000 incentive will have on our recipients. I can safely say that the income generated will far exceed our investment! “
“In order for communities to grow and prosper, companies need to support each other,” says Eisenhart. “By developing this stimulus package, we can give back to other local businesses and help secure the future of local businesses that form the backbone of our communities.”
The stimulus package is open to local businesses and nonprofits affected by the COVID-19 pandemic and looking to get their business back on track. To apply, business owners can submit a short 2 minute application at www.stimulus.agency.
“We are curious to see how many companies we can supportI am honored to be working with Heather to offer this, ”says Eisenhart. “Helping others grow and prosper is why we do what we do. Knowing firsthand how much these business owners have been through makes this job all the more meaningful and important. “